Jenny Choo

** Executive Producer / Founder

EDUCATION
University of Southern California (USC), Los Angeles – Roski School of Art and Design, Bachelor of Arts
— Emphasis on Film/Video, Multimedia

School of Visual Arts (SVA), New York – Master of Fine Arts in Computer Art
— Emphasis on Film/Video & Photography

CAREERS
· 2010–Present Advertising/Music Video Producer (Founder of Blue Jay Pictures Co., LTD in 2015)
· 2022 THE ADC 101ST ANNUAL AWARDS — Jury Member for Motion/Film/Gaming Craft Judging
· 2008–2010 Feature Film Producer
· 2008–2009 Chung-Ang University Department of Film (Preproduction LAB Lecturer)
· 2008 Mise-en-scene Short Film Festival Programmer

PROJECTS
· Mercedes Benz Korea TVC (Global) – Shot in Lisbon
· SNH48 Italy Shoot Music Video – Long Drama and Music Video
· SNH48 Croatia Shoot Music Video
· Mike Angelo Shanghai Shoot Music Video
· SC JOHNSON Scrubbing Bubbles Series for Japan TVC
· SC JOHNSON Kabikiller Series for Japan TVC
· P&G Pantene TVC with Girls Generation Yuri & Seohyun (China, South Asia Regions)
· I. Seoul. U – Seoul City promotional viral campaign (30 spots)
· KIA MOTORS “RED FLASH” Interactive Film (Global)
· LG Optimus Mobile Series (Global): Optimus L, 3d max, Optimus 4xHD, Optimus G
· Korean Air Global Campaign (Global)
· LG WebOS Bean Bird Series (Viral)
· DOWNY Parfume Collection Series (South East Asia Regions)
· Whisper Skin Love with Kim Jain (China and Korea)
· Dove Body Wash for Japan TVC
· Couronne C Studio Fashion Bag Viral campaign (Short Brand film)
· LG Titan Washer (Global)
· LG Smart TV (Global)
· GILLETTE Korea Limited Edition TVC & Print with Footballer Ki Seong Yong
· P&G Pantene TVC with Tangwei, Raline Shah – Service Production for Believe Media
· Samsung Camcorder Q10 and Galaxy Player Viral Films

KEUN HWA LEE (TED)

** Executive Producer / Co-owner

CAREERS
2021—Present BLUE JAY PICTURES CO., LTD
CO-OWNER, Executive Producer (Chief Producer)
2013—Present ZANYBROS CO., LTD
Head of Production (Chief Producer), Managing Director
2006—2012 ENTERTAINMENT (MANAGEMENT COMPANIES FOR ACTORS)
HB Entertainment, PDS Spatium Entertainment, ETC

SELECTED WORKS
2020—2022
· BTS LIVE PERFORMANCES
· BTS Music Day for Japan DYNAMITE
· IheartRadio Music Festival for USA DYNAMITE, MAKE IT RIGHT, SPRING DAY, BOY WITH LUV
· BTS Jimmy Fallon Show DAY1: IDOL , DAY3: BLACK SWAN, DAY4: MIKROKOSMOS, DAY5: DYNAMITE
· Radio.Com USA MAKE IT RIGHT, MIKROKOSMOS, DYNAMITE
· The Disney Holiday Singalong with BTS SANTA CLAUS IS COMIN’ TO TOWN, DYNAMITE
· CDTV Live Christmas Special USA DYNAMITE
· American Music Awards (AMAs 2020) LIFE GOES ON, DYNAMITE
· FNS Music Festival JAPAN DYNAMITE, BUTTER
· Japan Music Day BUTTER, PERMISSION TO DANCE
· Sirius XM USA DYNAMITE, BUTTER
· MTV Unplugged Concert USA DYNAMITE, LIFE GOES ON, FIX YOU (Coldplay Cover), BLUE & GREY
· Naver A Butterful Getaway BUTTER, SPRING DAY, PERMISSION TO DANCE
· BBC Radio 1 UK DYNAMITE, PERMISSION TO DANCE, I’LL BE MISSING YOU (Cover)

2020—2022
HYBE CORPORATION (FORMER BIG HIT LABEL) CONCERT PROJECTS
· 2022 NEW YEAR’S EVE LIVE CONCERT (NYEL) HYBE FAMILY CONCERT
— Concert Introduction Videos, Artist Groups’ VCR Videos Group Lineup:
Bumzu, Dvwn, Enhypen, fromis_9, Justin Bieber, Lee Hyun, Seventeen, & TXT
· 2021 NEW YEAR’S EVE LIVE CONCERT (NYEL) BIG HIT FAMILY CONCERT
— Concert Introduction Videos, Artist Groups’ Intro VCR Videos, LA Artists Connection Group Lineup:
BTS, Lee Hyun, Bumzu, Nu’est Enhypen, Girl Friend, & TXT

2014—Present
· MUSIC VIDEOS
95% of Zanybros Music Videos (including Director Won ki Hong and other Directors at Zanybros)
Mamamoo, OneUs, Pantagon, Girls Generation, Exo, 2PM, WannaOne, TTS, CLC, Bol4, Golden Child,
Park JiHoon, Sola, Hwasa, WJSN, TVXQ, Gfriend, SNH48, The Boyz, IZ, Dream Catcher, FT Island, NEXT, etc.

· COMMERCIALS OR PROMOTIONAL VIDEOS: EXECUTIVE PRODUCER
Levis, I.Seoul.You (Co-Producer with Jenny Choo), Kate, Éclair, KB LIIV, Samsonite, Samsung Notebook 9, LG 3DTV
w/ Girls Generation, Downy Diptyque VN, Pantene, LG Monitor, Samsung Galaxy Music w/ CN Blue, Etude House, etc.

JI HYUN SONG

** Creative Planner

EDUCATION
03—     Pratt Institute, NY, NY MS (Communication / Packaging Design)

98—03 Pratt Institute, Brooklyn, NY BFA (Bachelor’s degree in fashion Design)

CAREERS
2021–Present BLUE JAY PICTURES CO., LTD | Creative Planner
2006—2021 HSAD (LGAD) | Global Senior Art Director

COMMERCIAL CAMPAIGN
2020—2021
· LG Corporate, LG Household & Health Care, U+, LS, etc.
2013—2020
· LG Electronics / LG home appliances / LG mobile communication, Korean Air, MERCEDES-BENZ, etc.
2008—2013
· LG Electronics / LG home appliances / LG mobile communication, Korean Air, MERCEDES-BENZ,
KOREA TOURISM ORGANIZATION, DANONE, KONJIAM Resort, etc.
2006—2008
· LG Corporate, LG Electronics, Korea Exchange Bank, JINRO, etc.

AWARDS
· 2007 26th Korea Public Service Advertising Awards — Public Service Advertising: TVC
· 2009 Good advertising award chosen by consumers — LG Household & Health Care: print
· 2011 Good advertising award chosen by consumers — U+: OOH
· 2011 Good advertising award chosen by consumers — LS Cable & System: Corporate PR print
· 2012 Spikes Asia 2012 Finalist & AD STARS 2012 & AD FEST 2012 — LG Electronics: print
· 2012 Korea Advertising Awards 2012 & Spikes Asia finalist 2012 — LG Electronics: Washing machine + outdoor advertising
· 2013 AD STARS 2013 — LG Electronics: Washing machine print
· 2018 Apica Awards SILVER — Guang Dong: print & OOH Advertising

EUN HEE HONG

** Creative Planner

PAST CAREERS
· ORICOM Copywriter
· DAEHONG COMMUNICATIONS Copywriter, Creative Director

COMMERCIAL CAMPAIGN
· 2018 Mercedes-Benz Korea The New CLS
· 2017 Renault Samsung, Nescafe Dolce-Gusto, Nescafe Supremo Gold, Voice Caddie
· 2016 KT LTE, Venus, Juicy, Georgia, SH Seoul Housing & Communities Corporation

Kolping, Cass Light, Winia, Dimchae, Chungho Corporation, Biovita, Ildong Aronamin C Plus, Seoul Milk Ang Pang,
Lotte Confectionery, Lotte Hotel/Duty Free Impression, Vivian, Hy Yogurt

PROMOTIONAL
· Maeil Dairies Promotion(2017), Samsung Air conditioner (2017),
Seoul City Campaign · I.SEOUL.U (2017) Ministry of Oceans and Fisheries (2016) HUG(2016), Chevrolet Spark (2016),
Hurom China (2016), Lotte Group (2015), Nong Shim Corporation (2015)

EXHIBITION CONTENTS
· Yeosu Expo Hyundai Corporation Exhibition Hall Media Contents Planning
· Hyundai Motors Studio Goyang Media Contents Planning

AWARDS
’17 Red Dot Award
· Best of the Best (Hyundai Motorstudio Goyang Exhibition Design)

’05 Korea Joongang Daily Advertising Awards
· Construction/Real Estates Section Grand Prize (Cypress Golf Course ‘Sahara’ spot)

‘04 Korea Advertising Awards
· Bronze (3rd Place) (Impresssion ‘For Impression Only’ spot)

’02 Korea Advertising Awards
· Runner-up Prize (2nd Place) (Lotteria TV-CM ‘The true taste of crab’ spot)

’98 Korea Advertising Awards
· Runner-up Prize (2nd Place) (Oxi Yellow OxiClean TV-CM)

Pinacle Award
· ‘Certificate Of Merit’ (Korea Long-Term Credit Bank Radio-CM ‘Vocal Music’ spot)
· SCC Copywriter of the Year (Korea Long-Term Credit Bank Radio-CM ‘Vocal Music’ spot)

’97 Korea Advertising Awards
Runner-up Prize (2nd Place) (Young Poong Alcapa Two-way Battery TV-CM ‘Tonsure’ spot)

’96 Clio Award
· ‘The Shortlist Winner’ (The Nadree Innocence Twincake Magazine ’Queen Inhyeon’ spot)

‘95 Korea Advertising Awards Gold (1st Place) (The Nadree Innocence Twincake Magazine ’Queen Inhyeon’ spot)